Nailing the Nudge: Best Practices for Text Message Campaigns
Proactive Student Communication & Engagement That Works
With a 98% open rate and 90% of messages read within three minutes of receipt, texting has undeniably become a go-to channel to ensure important messages get into the hands of students (literally). Long story short, institutions need to make texting a key part of their overall communications strategy.
At the same time, many of us have never had to think about how to effectively build or scale texting as a primary outlet for critical mass communications. While there’s plenty of room to make texting personable and on-brand for your institution, there are some brass-tax best practices you should follow to maximize the effectiveness of this valuable channel.
View our webinar recording, where we highlighted:
- “Must follow” tips when texting with prospective and current students (and how to avoid any “OK Boomer” reactions from recipients)
- Answers to questions, like: What makes a good message? How do you best drive engagement? How do I build a strong SMS support strategy?
- Use cases, stories and examples of how your peers have elevated their text channels with the power of AI to produce impactful outcomes
"Students are getting what they need—they are less stressed. Staff are able to focus. Answers are consistent and right. This product is a revenue generator—it drives enrollment and retention."
"Seriously, I have done quite a few things as VP since I've been there the last 5.5 years...I have never gotten more positive feedback than what we're doing with this artificial intelligence."
Dr. Lloyd Holmes
"In this enrollment environment you can't afford not to do this."
Proactively nudge students through the student lifecycle on a device with a 98% open rate.
AI Chatbot + Live Chat
Transform office hours from 9-5 to 24/7 on any device so students get the help they need to be successful.
Answer questions before they’re even asked with text and video responses across 20+ departments.
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Insights + Analytics
Gain insight on student behavior, responses, and preferences that improves your student engagement approach.
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