On-Demand Webinar

Dissecting Texting: Must-Have Ingredients for a Successful Texting Approach

Recorded September 15, 2022
Duration: 1 Hour
Candace Kauffman
Candace Kauffman
Director, AI Conversation Design, Ocelot
Amanda Foskett
Amanda Foskett
Senior Product Manager, Ocelot

77% of higher education leaders say two-way texting is a need-to-have capability within their institution. With a 98% open rate, texting is thee channel to reach prospective and current students, and alumni, in order to counteract enrollment declines, provide actionable and consistent guidance, and free up staff.

But before you jump to millennial abbreviations and emojis, there are critical best practices to make sure your texting approach generates results.

Join Conversational AI experts Candace Kauffman and Amanda Foskett from Ocelot share the “must follow” rules from our playbook. Attendees will learn how to:

  • Create a text that gets responses
  • Incorporate two-way texting alongside AI chatbots and and AI-enabled live chat
  • Use conversation data to create a holistic view of every student

Watch On Demand

"Students are getting what they need—they are less stressed. Staff are able to focus. Answers are consistent and right. This product is a revenue generator—it drives enrollment and retention."

Michael Bennett
AVP, St. Petersburg College

"Seriously, I have done quite a few things as VP since I've been there the last 5.5 years...I have never gotten more positive feedback than what we're doing with this artificial intelligence."

Dr. Lloyd Holmes
President, De Anza College

"In this enrollment environment you can't afford not to do this."

Brian Jones
Director of Admissions, Minnesota State University, Mankato
Two-Way Texting
2-Way Texting

Proactively nudge students through the student lifecycle on a device with a 98% open rate.

Chatbot + Live Chat
AI Chatbot + Live Chat

Transform office hours from 9-5 to 24/7 on any device so students get the help they need to be successful.

Preloaded Content
Preloaded Content

Answer questions before they’re even asked with text and video responses across 20+ departments.

AI Workflow
AI Workflow

Benefit from AI Conversational Design experts and the largest network of AI interactions in higher education.

Insights + Analytics
Insights + Analytics

Gain insight on student behavior, responses, and preferences that improves your student engagement approach.

Ecosystem Integrations
Ecosystem Integrations

Connect with SIS, CRM, and other platforms to deliver personalized advising and student-specific experiences.